Destination BC
Destination British Columbia (Destination BC) is a Provincially funded, industry-led Crown corporation that supports a strong and competitive future for BC’s tourism.
Destination BC Rethinks Tourism Marketing with a new Global Approach
One year after launch, the destination brand series is reshaping how international travellers discover British Columbia
The Beautiful Game Meets The Beauty of British Columbia at FIFA Fan Festival Vancouver
Nature takes centre stage in Destination British Columbia’s Home Pitch immersive experience
Super, Natural BC Launches First-Ever Nature Rating Digital Tool
The idea came after learning about a study from Social Psychologists Dr. Pelin Kesebir and Dr. Selin Kesebir, published in Perspectives on Psychological Science
Destination BC Invites German Travelers to Explore Northern BC via the World's First Immersive Car Wash
The campaign, created with Zulu Alpha Kilo, aimed to inspire German travelers to explore Northern BC
Latest News
Sep. 23, 2026
Church Edit Opened the Doors to its new Dumbo Office, Marking the Occasion with a Full-House Launch Party
Church Edit launches its New York home with a party bringing its bi-coastal and global creative community under one roof
Sep. 23, 2026
Dentsu Creative Launches new Sky Vegas Brand Platform, Primetime Play, with Kaya Scodelario
Dentsu Creative has unveiled a new brand platform and visual identity for Sky Vegas, marking the first major work to launch since winning the account last summer