First Pride

Backed by one of the world’s largest protein providers, First Pride offers a range of innovative products - including plant-based proteins, that deliver on both taste and quality, and also matches today’s palates and lifestyles.
Aug. 22, 2022

If Tony the Meat-Loving T-Rex Loves First Pride Plant-Based, So Will You

APAC market launch by UltraSuperNew Singapore shows the mind-changing experience from the first bite of First Pride plant-based products

Latest News

Nov. 02, 2026

Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series

Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point

Oct. 30, 2026

Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign

Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door