Fussy

The refillable plant-powered deodorant turning the tide on single-use plastic.

Dec. 05, 2024

Smelling is Believing in Fussy's Festive Campaign

Created by 10 Days for the natural deodorant’s Santa-inspired scent, the quirky campaign brings an X-rated twist to a festive fable

Oct. 07, 2024

Deodorant Brand Fussy Turns Plastic to Vinyl with Deborah Meaden

Fussy, the UK's top-rated refillable natural deodorant is gunning for the top of the charts, joining forces with advertising agency 10 Days

Nov. 08, 2022

Move over Elton. Deborah Meaden Stars In Armpit Charity Christmas Single

"The Fussy Pits" campaign created by 10 days for sustainable deodorant brand Fussy

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group