Fussy
The refillable plant-powered deodorant turning the tide on single-use plastic.
Dec. 05, 2024
Smelling is Believing in Fussy's Festive Campaign
Created by 10 Days for the natural deodorant’s Santa-inspired scent, the quirky campaign brings an X-rated twist to a festive fable
Oct. 07, 2024
Deodorant Brand Fussy Turns Plastic to Vinyl with Deborah Meaden
Fussy, the UK's top-rated refillable natural deodorant is gunning for the top of the charts, joining forces with advertising agency 10 Days
Nov. 08, 2022
Move over Elton. Deborah Meaden Stars In Armpit Charity Christmas Single
"The Fussy Pits" campaign created by 10 days for sustainable deodorant brand Fussy
Latest News
Sep. 03, 2026
Rival Earns 2 Honours Recognising Fastest-Growing Companies
Back-to-back awards from Inc. Magazine and Adweek cap three years of remarkable growth
Sep. 03, 2026
Thomas' and Cecily Strong Challenge America to Savor Breakfast and "Join the Morning People"
The iconic breakfast brand teams up with Cecily Strong to help busy parents conquer early mornings with a 21-day challenge