Gatorade

Fueling athletic performance for more than 50 years.

Apr. 24, 2026

Springtime and TBWA\Chiat\Day LA Launch the New Global Football Campaign for Gatorade

Led by Luis Diaz, Julian Alvarez and Vinicius Junior, Gatorade's new global campaign urges athletes to trust the sweat that builds greatness

Sep. 11, 2024

Gatorade's Latest Campaign Challenges its Main Rival, Water

Springtime launches its second campaign for Gatorade, following their Cannes Lions-winning "Gatorade Match Saver"

Latest News

Sep. 03, 2026

The One Club and CapCut Announce Major Global AI Partnership

Comprehensive program spans involvement with four of the club's restigious awards shows, as well as events and creator content

Sep. 03, 2026

Ogilvy Paris Appoints Matteo Maggiore as Global Creative Director

Throughout his career, Matteo has worked at leading agencies including BBDO, Leo Burnett, Wieden+Kennedy and Jung von Matt, across Italy