JanSport

JanSport is an American brand of backpacks and collegiate apparel, now owned by VF Corporation, one of the world's largest apparel companies.
Aug. 29, 2024

Global "Always With You" Campaign by Party Land Puts JanSport in the Spotlight with Gen Z

Following a successful U.S. Back-to-School campaign, Party Land continues to engage Gen Z with a global strategy focused on humor found in life’s unremarkable moments

Latest News

Nov. 02, 2026

Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series

Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point

Oct. 30, 2026

Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign

Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door