Lacoste
Life is a beautiful sport since 1933.
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Apr. 20, 2021
Lacoste Releases New Brand Campaign by BETC: Crocodiles Play Collective
Seven Ambassadors, Seven Photographers, One Story
Mar. 15, 2021
Lacoste and Polaroid are Celebrating All The Colors
Through a new collaboration with Polaroid, the crocodile poses with the iconic rainbow
Mar. 01, 2018
Ad of the Day | For the first time in Lacoste's history BETC has initiated a change of the logo
The Lacoste crocodile is making way for ten threatened animals in a collection of extremely limited-edition polo shirts.
Latest News
Nov. 12, 2026
Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp
The producer tells Charlie where the ad will run: media, territory, duration and first on-air date
Nov. 12, 2026
The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next
From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content