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Lufthansa

Jan. 22, 2026

Lufthansa Marks 100 Years with a Walk Through Its Advertising History

New anniversary campaign by Serviceplan revisits iconic brand moments while inviting a new generation to say "Yes. To what’s next"

Jan. 29, 2025

Artist Sho Shibuya Creates Unique Loungewear for Lufthansa Allegris First Class

Lufthansa and Serviceplan are combining the Lufthansa Allegris First Class flying experience with art, fashion and high-quality craft

Jan. 13, 2025

Ad of the Day | Lufthansa and Serviceplan Inspire to Make Travel Dreams Come True

Lufthansa's new global 360° campaign from lead agency Serviceplan invites you to finally take that trip you've always wanted to make this year

Aug. 13, 2024

Ad of the Day | Lufthansa Airlines and Serviceplan Group Announce Global Launch of New Brand Campaign

The airline aims to bring the excitement back to flying with new "Allegris" cabin product

Sep. 21, 2023

Lufthansa Awards Global Creative Budget to Serviceplan

The collaboration with Serviceplan, House of Communication, will begin in January 2024 and is initially scheduled to run for five years.

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group