Michelob ULTRA
For those who go the extra mile, push further and, demand success on their own terms, Michelob ULTRA is the beer that celebrates you.
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Michelob Ultra & DAVID Buenos Aires Find the Perfect Match to Celebrate Messi Winning Copa America
Just seconds after Messi lifted the Copa America trophy in Miami, Michelob Ultra launched a campaign to honor the GOAT
Ad of the Day | Michelob Ultra Organic Seltzer Makes a Satirical Super Bowl Debut
Don Cheadle - and a Few Other Familiar Faces - Challenge What’s Real vs. Fake
Michelob ULTRA and Wieden + Kennedy New York Drop Star-Studded Super Bowl Ad
America’s Most Prolific Athletes Join Michelob ULTRA to Showcase a Different Side of Success
Michelob ULTRA Celebrates The Joy of Running Season Giving an Everyday Runner a Chance
The brand is inviting runners of all kinds – from novice to avid – to complete its #TeamULTRA “Everyone’s A Runner Challenge” for fun and motivational runs with a chance to win epic prizes.
Michelob ULTRA Toasts The Joy of The Season's Return As The New Official Beer Partner of The NBA
New Content Featuring Jimmy Butler and His Hidden Talent
Michelob ULTRA Pure Gold Unveils 12x12 Foot Blanket For Safe and Fun Summer Adventures
No Purchase or Payment of Any Kind is Necessary to Enter for a Chance to Win
The At-Home Workout Icons will Come Together for a one-of-a-kind "ULTRA Throwback Thursday"
On Thursday, June 25th, Billy Blanks will lead America through his iconic Tae Bo workout
Michelob ULTRA Is Giving Fans the Ultimate Way to Celebrate the Return of Sports
Beer, Caddyshack-Inspired Content Featuring Peyton Manning and an Exclusive Golf Beer Cart Giveaway
Ad of the Day | Michelob ULTRA Teams Up With Jimmy Fallon To Show America That Fitness Can Be Fun
This year marks the fifth consecutive Super Bowl appearance for Michelob ULTRA
Michelob ULTRA Pure Gold Launches 6 For 6-Pack Program to Support Organic Farming
Michelob ULTRA Pure Gold Reveals New Super Bowl Commercial
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group