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President's Choice
We crave the new, the next, and the never been done. Because the more we ask, the more we discover.
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May. 12, 2026
President's Choice Turns Ice Cream Truck Jingles into Free Ice Cream
With The PC Insiders Report Taste That Tune, Ontarians will have a chance to try one of three nostalgia-inspired flavours
Sep. 24, 2025
Ad of the Day | President's Choice Unveils a World of Possibility in its Latest Campaign
President’s Choice food products have been staples in kitchens across Canada for over 40 years
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group