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PURINA
Apr. 15, 2025
Cat Codes: Your Cat Types, and You Get a Discount
An innovative CRM initiative by Purina Friskies, conceived by Publicis Brazil, turns cats' habit of walking on keyboards into promo codes for the brand's e-commerce platform
Latest News
Sep. 03, 2026
Rival Earns 2 Honours Recognising Fastest-Growing Companies
Back-to-back awards from Inc. Magazine and Adweek cap three years of remarkable growth
Sep. 03, 2026
Thomas' and Cecily Strong Challenge America to Savor Breakfast and "Join the Morning People"
The iconic breakfast brand teams up with Cecily Strong to help busy parents conquer early mornings with a 21-day challenge