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REI

Oct. 02, 2025

Ad of the Day | Yonder Rewinds Moments of Adventure in New Holiday Campaign for REI

Director Matthew Gamlen delivers cinematic storytelling that elevates brand connection beyond traditional holiday advertising

Sep. 27, 2022

Outdoor Afro x REI CO-OP Launch Clothing Collab with Sun-soaked Campaign by Invisible Collective

The sun-soaked "We Are Nature" campaign film inspires Black connections and leadership

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group