Selle Royal

Selle Royal has been a world-leading bicycle saddle brand for over 50 years. Our history is one of continuous innovation built on research, technology, and advanced design.
Jul. 15, 2025

Selle Royal Launches "Stracciatella Fella", A Stop-Motion Spin on Saddle Sustainability

Created by Adverteam, the spot showcases the heritage brand's circular design innovation

Latest News

Nov. 04, 2026

Art Directors Club of Europe Announces Finalists for the 35th ADCE Awards

304 projects from 23 countries selected as finalists; Germany, Austria, and Spain are the top countries

Nov. 04, 2026

Ad of the Day | Fanatics and NHL Debut Hometown Remix Uniform, Apparel and Headwear Program

Marks the first-ever Leaguewide special edition uniform program for Fanatics in its role as the NHL’s on-ice uniform provider