
Tena
TENA is a Swedish-based brand of Essity that specializes in products for adults with urinary or fecal incontinence, such as pads and diapers. TENA also produces a youth diaper brand for teenagers and larger children.
TENA Men and ZEAL Tackle Men's Health Taboos with Big Game 16 Launch for Dry January
"The Dry Inn Clubhouse" rugby game activation will be followed by a month-long in-store push, giving a new meaning to "Dry January"
Ad of the Day | Channel 4's Advertising Award-Winner TENA Launches New #LastLonelyMenopause Campaign
Creative agency AMV BBDO’s winning campaign for TENA
Tena's New #Ageless Campaign Talks Sex to Challenge Perceptions of Ageing and Incontinence
Long and short-form content will also run on social, directing people to the 60 second #Ageless ad.
Tena Re-Imagines Victoria's Secret Catwalk Image to Launch New Silhouette Noir Underwear
Market-leading incontinence brand launches first campaign of new platform idea "I Will Be Me" by AMV BBDO which sets out to break taboos around incontinence
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Thomas' and Cecily Strong Challenge America to Savor Breakfast and "Join the Morning People"
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