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The AA

The AA was established in 1905 to help the UK's drivers feel safe in the knowledge we'll be here if they need us.

+44 161 333 0004

Jul. 16, 2026

Sony Pictures' "Spider-ManTM: Brand New Day" Swings in With The AA to Help Drivers Get Summer Road Trip Ready

The campaign will include a special cinema advert, member competitions and summer travel advice for drivers

Jul. 02, 2019

Red Dwarf crew reunited in "Stellar Rescue" campaign for The AA

The campaign highlights that the app allows AA members to report a breakdown at the touch of a button

Nov. 05, 2018

adam&eveDDB creates Drowsy Driver campaign for the AA Charitable Trust

‘Drowsy Driver’ launched on 2 November and runs on the AA’s social channels

Latest News

Sep. 25, 2026

Bountiful Cow Wins Butternut Box Brand Media Account

The agency will lead above-the-line media strategy, planning and buying for Butternut Box, supporting the brand as it continues its mission to make fresh food

Sep. 25, 2026

D&AD Awards Four Black Pencils and Reveals 2026 Global Rankings

Isle of Any's Your Way Out for Coinbase receives two Black Pencils for Visual Effects and Production Design