Visit Iceland
Visit Iceland is the official destination marketing initiative for Iceland, operating under Business Iceland.
Visit Iceland is the official destination marketing initiative for Iceland, operating under Business Iceland. Our mission is to attract travelers year-round by highlighting the country’s unique nature, rich culture, and extraordinary adventures—while promoting sustainable travel and responsible tourism.
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group