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W Hotels
We view luxury as the freedom to be yourself. To be as you are and to pursue what you want, whenever you want.
Oct. 16, 2026
TUX Creative House Debuts Latest Episode of W Hotels' Global "Hotel Tales" Campaign Starring Avantika
The intimate gathering brought together 30 media figures and tastemakers for an evening attended by Avantika herself
Oct. 27, 2025
Tux Creative House Brings the Latest Episode of W Hotels Global Campaign "Hotel Tales" to Life
The latest short stars masked country musician Orville Peck in the brand’s ongoing "Hotel Tales" series
Feb. 14, 2025
TUX Creative House Partners with W Hotels to Reinvent Luxury Travel with "Hotel Tales"
W Hotels disrupted the luxury lifestyle hospitality industry when it stepped on the stage in the 90s with bold design
Latest News
Nov. 03, 2026
Cut+Run Welcomes Christjan Jordan as Editor Partner
Christjan joins the Cut+Run leadership team that includes Managing Partners Amburr Farls and Lauren Hertzberg
Nov. 03, 2026
TUX Creative House Adds 19 to its Roster Across Montreal and Los Angeles
New talent across creative, client partnership, strategy, finance and HR deepens the independent agency’s bench