A 10-Year-Old Paul Pogba Relives The Footballer's Exceptional Career In Trailer By Prime Video

Jun. 17, 2022

More than a football success story, the prime video documentary about Paul Pogba, is about a mindset that brought a boy to the top, all through experiencing hard moments.  

"The Pogmentary" invites viewers to discover Paul Labile Pogba, the man off the pitch, as a father, son, brother, and husband, showing he's much more than an icon and social media star. We discover a man that proves to us that we can have painful experiences but that if we keep working, we can use them to our advantage.  

Because Paul Pogba was "Born ready": ready to fall, ready to stand up, ready to fight, and ready to win.  

For the launch of the documentary, "The Pogmentary – Born ready" on Prime Video France on June 17^th, Sid Lee Paris play on the parallel between the Pogba of today and Pogba when he was a kid, dreaming of achieving his wildest dreams.  

The trailer shows a 10-year-old accomplishing those dreams, highlighting Pogba's journey from a kid in Roissy en Brie to the world champion and man that everyone knows.

Creative Lead Sid Lee Julien Sens said:

"Beyond the story of Paul Pogba, this campaign takes us back to the dreams of all our children. To see him as a kid, young Paul, achieve his dreams through determination, makes us all want to dive back into our own dreams." 

 

The multi episode documentary will be exclusively available starting June 17th, on Prime video. The campaign launches June 10^th through OLV, Radio, OOH and social media.