Ad of the Day | Alzheimer's Research UK: First Breath

9.5

Media Type:

Film Film

Brand

brand

Agency

agency
Alzheimer’s Research UK is launching a campaign to address the sense of fatalism that surrounds dementia and replace it with a more hopeful outlook, ahead of World Alzheimer’s Day on Friday 21st September.

Credits

Advertising Agency:

AMV BBDO, London, UK

Creative Directors:

Nicholas Hulley, Nadja Lossgott, Diego de Oliveira, Caio Giannella

Copywriter / Art Director:

Jack Smedley , George Hackforth Jones

Agency Planners:

Bridget Angear, Olivia Stubbings, Elly Fenlon

Agency Account Team:

Katy Talikowska, Amy Tippen, Abbie Snadden

Agency Producers:

Yvonne Chalkley, Trish Russell, Nikki Holbrow, Paul Goodwin

Production Company:

Somesuch

Editing:

Final Cut

Director:

Aoife McArdle

Voice over:

Lena Headey

Music:

Daniel Hart

Music Supervision:

Dan Rodgers/ Mad Planet

Audio Post-production:

Factory

Media Agency:

OMD

Post-production Company:

MPC

Date:

September, 2018

Latest News

Aug. 14, 2026

Publicis Spain and Vagisil present "WHAT'S IN MY VAG", the Summer Essentials Almost no one Talks About

Inspired by the viral trend “What’s in my bag?”, the campaign twists the concept into “What’s in my vag"

Aug. 14, 2026

Revry Reveals "King of Drag" Season 2 Cast and Live National Tour

The first drag king competition series returns this fall and hits the road for a 22-city national tour