Ad of the Day | Hyundai: Dad's Precious Cargo
Media Type:
TV
Brand
Agency
Country:
Industry:
Hyundai Motor America and its African American marketing agency of record, Culture Brands, have launched a new campaign for its significantly enhanced 2023 Palisade SUV. Encompassing the fourth vehicle and latest extension of the novel OKAY Hyundai theme, the campaign, titled "Dad's Precious Cargo," showcases the special bond and connection within the African American father-daughter dynamic.
Credits
Advertising Agency:
Culture BrandsDate:
August, 2022
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Vue: Feel it Forever
9.0
Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive
9.0
Latest News
Jun. 22, 2026
MOX Launches Experiences and Activations Division MOX/WORLDS Led by Jas Rewkiewicz
Since its inception, MOX has helped shape culture worlds for brands like Nike, LEGO, SEGA and Salomon
Jun. 22, 2026
Autonomy and Flexibility Outrank Workplace Technology in Employee experience poll
The research suggests that while workplace technology remains a critical part of the employee experience