Ad of the Day | Hyundai: Dad's Precious Cargo
Media Type:
TV
Country:
Industry:
Hyundai Motor America and its African American marketing agency of record, Culture Brands, have launched a new campaign for its significantly enhanced 2023 Palisade SUV. Encompassing the fourth vehicle and latest extension of the novel OKAY Hyundai theme, the campaign, titled "Dad's Precious Cargo," showcases the special bond and connection within the African American father-daughter dynamic.
Credits
Advertising Agency:
Culture BrandsDate:
August, 2022Ad of the day
Ad of the Day | Salvation Army: Give With Joy
9.5
Ad of the Day | Dr. Oetker: Festive Gingerbread
9.0
Ad of the Day | Intermarche: Unloved Wolf
8.2
Latest News
Jan. 16, 2026
Crown Commercial Service Awards M+C Saatchi Group UK a Place on Creative Strategy and Development Roster
Creative Strategy & Development roster, worth £150m over four years, reflects the Group’s strength in innovative, digital-first creative thinking
Jan. 16, 2026
CourtAvenue Appoints Robyn Freye as First-Ever President and Chief Growth Officer
Freye will drive unified client growth, capability integration, and go-to-market strategy to accelerate CourtAvenue's momentum
