Ad of the Day | Intermarche: Unloved Wolf
Media Type:
Film
Brand
Agency
Country:
Industry:
Since 2017, French supermarket chain Intermarché and creative agency Romance have created campaigns that have become cultural events in their own right, widely awarded for both craft and effectiveness. This year, they're pushing their cinematic ambition even further - into full animation.
Credits
Advertising Agency:
Romance, FrancePresident:
Christophe LichtensteinCreative Director:
Alexandre HervéCopywriter:
Victor ChevalierArt Director:
Julien BonTV Production Manager:
Emilie TalpaertTV Production Assistant:
Léna Pitaud, Marius EvenStrategy Director:
Jérôme LavillatStrategic Planner:
Johanna TannousDeputy General Directors:
Marie-Laure Dangeon, Maïté OrcasberroGroup Manager:
Meryl ConradAccount Manager:
Flora LambeyDate:
December, 2025More from Intermarché
Intermarche: Unloved Wolf, BTS
9.0
Intermarche: A Place to Live
9.0
Intermarche: What About Me?
8.5
Intermarche: Until my Last Breath
10.0
Intermarche: I Want to be With You
9.0
Ad of the Day | Intermarche: C'est magnifique
10.0
Intermarché: Mama, the most beautiful in the world
9.8
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 09, 2026
Voyager Backs Debut Album From Longtime Collaborator "Melanson"
Category entry points (CEPs) are contextual cues that trigger brand recall and drive growth
Jul. 09, 2026
Only 16% of Brands Use Category Entry Points as Structural Barriers Slow Adoption
As the contextual cues that trigger consumers to think of a brand within a category, CEPs can unite brand and performance to drive growth