ARAG: New Outfit

0.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Financial Services

ARAG Legal Insurance, the leading legal insurer worldwide, is challenging the belief that "legal problems only happen to other people" with a new campaign developed in partnership with independent agency BarkleyOKRP. Titled "Legal Happens" the work confronts a surprising reality: while many people insure their cars and homes, few prepare for legal issues even though 3 out of 4 people have experienced a legal event in the last three years.

Credits

Advertising Agency:

Barkley

Founder:

Adrienn Major

Editor:

David Kotai

Post-Producer:

Mert Gencoglu

Account Management:

Vanda Hamrak

Date:

May, 2026