Audi: Quattro Road

0.0

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

Bulgaria

Industry:

Automotive

In the automobile industry it’s easy to be good when the Sun is shining, but what’s really impressive is to be even better when the conditions are difficult. We took advantage of the winter and we raised an installation - an optical illusion, that simulated a road with a centerline, high in the Vitosha mountain above Sofia, Bulgaria.The construction has a height of 120m and width 340 square meters.

Credits

Creative Director:

Nadezhda Trifonova

Copywriter:

Anna-Maria Yordanova

Illustrator:

Margarita Petrova

Photographer:

Petar Draganov

Date:

January, 2015

Latest News

Oct. 02, 2026

Editorial Company Papercut Announces its "Official" Debut

Founded by Biff Butler and Brandee Probasco, Papercut is the best-kept secret in post-production no longer. Handmade, from scratch. Now in its second year.

Oct. 02, 2026

Crufts Appoints Tommy to Create new Campaign Platform for 2027

New platform will aim to connect Crufts with a new generation of dog lovers while remaining relevant to its loyal existing audience