Audi: Quattro Road
Media Type:
Outdoor
Country:
Industry:
In the automobile industry it’s easy to be good when the Sun is shining, but what’s really impressive is to be even better when the conditions are difficult. We took advantage of the winter and we raised an installation - an optical illusion, that simulated a road with a centerline, high in the Vitosha mountain above Sofia, Bulgaria.The construction has a height of 120m and width 340 square meters.
Credits
Advertising Agency:
NRG Creative Boutique, Sofia, BulgariaCreative Director:
Nadezhda TrifonovaCopywriter:
Anna-Maria YordanovaIllustrator:
Margarita PetrovaPhotographer:
Petar DraganovDate:
January, 2015Ad of the day
Ad of the Day | Down Under Film Festival: Holy Crocodile
9.0
Ad of the Day | Netflix: Wednesday's Black Tears
9.0
Ad of the Day | Nissan: Qashqai, Juke & X-Trail
9.0
Latest News
Nov. 07, 2025
Brave Movement Unveils Campaign Urging G20 Leaders to Invest in Child Protection
"3rd Richest Nation" campaign builds a fictional country with tourism, media, and an AI-generated President made from survivors' faces
Nov. 07, 2025
ACC Appoints Michael Moschella to Lead New AI-Powered Intelligence Division
ACC intelligence launches with new technologies to predict reactions and shape brand representation
