BMW: Leftover Art
Media Type:
Ambient
Brand
Agency
Country:
Industry:
Leftover Art, BMW started offering free automatic transmission on every new BMW. We wanted to raise awareness with the urban, trendier demographic that tends to prefer the less expensive manual transmission option.
Leftover Art was born, a sustainable design project that gives new life to a driver’s left shoe. Partnering up with two upcoming Dutch designer duo Annebel & Esther, we created a one-of-a-kind Collection based on residual left shoes. That will inspire all automatic drivers.
Credits
Advertising Agency:
Fel, Amsterdam, NetherlandsCreative Director:
Ferry BolArt Director:
Babo SchokkerCopywriter:
Tim TimmermansAccount Director:
Alwin HouthoffArtists:
Annebel de Kok, Esther van BrakelProduction Company:
Linh KrugerDate:
July, 2017
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 25, 2026
Bountiful Cow Wins Butternut Box Brand Media Account
The agency will lead above-the-line media strategy, planning and buying for Butternut Box, supporting the brand as it continues its mission to make fresh food
Sep. 25, 2026
D&AD Awards Four Black Pencils and Reveals 2026 Global Rankings
Isle of Any's Your Way Out for Coinbase receives two Black Pencils for Visual Effects and Production Design