BMW: Octowaltz
Media Type:
TV
Brand
Agency
Country:
Industry:
In BMW’s new brand campaign, an octopus performs an impressive underwater waltz — powered by a central nervous system. A metaphor for the unique performance of BMW’s new central control unit: the BMW Heart of Joy.
Credits
Advertising Agency:
Jung von MattExecutive Creative Director:
Thim Wagner, Thomas HeyenCreative Director:
Marian Schutt, Simon SchaffhöferAccount Director:
Lisa ArtakeHead of TV:
Johannes Haverkamp, Jankel HuppertzProduction Company:
Parasol IslandCo-Founder & Managing Director:
Philip HansenExecutive Producer:
Philippe StallaProducer:
Felix Niehoff, Christopher ScheimannPartner Production Company:
Untold StudiosDirector:
Diarmid Harrison-MurrayCreative Director:
Tom RaynorExecutive Producer:
Josh DaviesSophie Harrison Producer:
Helen TangEditor:
Quin Williams (TenThree)Colorist:
George K (Black Kite)Music Composer:
Max PerrymentSound:
Hello RobinHead of BMW Brand and Product Campaigns:
Fabio OlivottiHead of Content Creation Artwork & Film:
Max BauerDate:
June, 2025
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