Cathay Pacific: Asia Just Got Closer

0.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Transport, Tourism

Publicis London and Cathay Pacific have partnered with Bria to unveil the first campaign created using Artfair by Bria, a new ethical AI art platform that connects brands directly with artists. The new platform allows AI-generated work to be created in distinctive, licensed artistic styles, while ensuring artists sign-up, retain control of their work, and are paid fairly every time their style is used.

Credits

Advertising Agency:

Publicis London

Chief Creative Officer:

Noël Bunting

Creative Director:

Tom Dixon

Copywriter:

Ritu Raghuram

Art Director:

Lucas Kao

Head of Design:

Ryan Connolly

Deputy Head of Design:

Dave Stansfield

Senior Designer:

Marina Samoylenko

Digital Designer:

Christian Wroe

Designer:

Michael Damasco

Senior Strategist:

Andres Garcia Arias

Strategist:

Prianka Ramlugun

Senior Account Director:

Guergana Stoytcheva

Account Manager:

Rianna Johnson

Digital Agency:

Digitas

Media buying and planning agency:

Spark Foundry

Production Partners:

St Marks Studios, Publicis Production

Date:

May, 2026

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