Colorado Lottery: As Good As Gold, Bear Traps

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Gambling

Remember that classic 80s sitcom, As Good As Gold? The one about the kooky hijinks of two Wild West gold prospectors, Elijah and Jeremiah and their mule, Eugene, who are living in the suburbs and mining for millions via Colorado Lottery’s Gold Rush scratch-off game. So it’s not a real sitcom, but rather a clever new ad campaign from Cactus

Credits

Advertising Agency:

Cactus, USA

Founder & CEO:

Joe Conrad

CCO:

Norm Shearer

Group Creative Director:

Shea Tullos

Creative Director:

Patrick Campbell

Senior Copywriter:

Joey Spearman

Senior Art Director:

Spencer Beuerle

Production Director:

Martha Douglas

Senior Producer:

Paul Watson

Digital Developer & Designer:

Austin Lliteras

Account Director:

Ethan Nosky

Senior Account Manager:

Leah Glazer

Senior Project Manager:

Torrie Eberhard

Brand Strategy Director:

Stacey Trunnell

Production Company:

Five to Sixty

Director:

Krista Liney

Head of Production:

Jack Rosman

Executive Producer:

Juan Sebastian Baron

Producer:

Danny Taff

Director of Photography:

Ryan Mclemore

Post Production:

Clockwork Post

Editor:

Jeff Watterson

VFX & GFX Animator:

Jared Potter

Colorist:

Stephen Derluguian

Sound Mixer:

Jay Pellizzi

Composer:

Jeremiah Zimmerman

Post EP:

Sam Sandweiss

Sr. Post Producer:

Shobana Rao

Post Coordinator:

Carli Sandweiss

Assistant Editor:

Sam Bongiorno

Date:

June, 2023

Latest News

Jul. 29, 2026

Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign

The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising

Jul. 29, 2026

Neighborhood Watch Signs Award-Winning Director La Pele

La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing