Common Good: Brand Identity

0.0

Media Type:

Film Film

Agency

agency

Country:

USA

Industry:

Agency Self-Promo

LRXD has always been a purpose-driven agency. For 55 years, it’s been known as the original health and happiness agency. It was time for a redesign, but not one that strayed from that positioning. Instead, the change needed to convey it in every communication. LRXD has now rebranded as Common Good to better communicate its area of expertise, which is uniting people around brands that believe in the betterment of people, their communities and the planet.

Credits

Advertising Agency:

Common Good

Date:

June, 2022

Latest News

Sep. 29, 2026

Peloton Debuts the Peloton Tread Flex Alongside Miley in "Let Yourself Run" Creative Campaign

As the next chapter of Peloton's "Let Yourself Go" brand platform, "Let Yourself Run" evolves the narrative by redefining the running experience

Sep. 29, 2026

NFL Shop and Yard NYC Inspire Game-Day Style with "Fan Like A Pro"

In “Fan Like A Pro,” NFL fandom becomes a style statement—where personal expression and team pride go hand in hand