E*TRADE: The Pursuit

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Financial Services

The third chapter of More to Love, premieres during NFL Playoffs and runs through some of Q1's biggest events NBA and March Madness. A cinematic, unexpected story that makes financial marketing fun — and delivers real value. The spot was directed by Nathan Price and produced by Park Pictures. This integrated campaign hits the year’s biggest cultural moments and reinforces how E*TRADE + Morgan Stanley means more ways to bank and invest.

Credits

Advertising Agency:

72andSunny LA, USA

Production Company:

Park Pictures

Director:

Nathan Price

Editorial:

Akiko Iwakawa, Rock Paper Scissors, MakeMake

Color:

Mikey Rossiter/ Rare Medium TV

Sound Design & Mix:

Torin Geller, One Thousand Birds

VFX Studio:

Untold Studios

Date:

January, 2026

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