EE: The Shirt

5.5

Media Type:

TV TV

Brand

brand

Agency

agency
EE, the lead partner of the Home Nations Teams, has today unveiled "Hate. Not In My Shirt", a multi-million-pound integrated PR and marketing campaign that aims to combat all forms of online and offline hate by calling on the nation to be ‘proud supporters’ ahead of the summer tournament in Germany.

Credits

Advertising Agency:

Saatchi & Saatchi, London

Date:

July, 2024

Latest News

Oct. 02, 2026

Mark Allen & Co. Names Isaac Benjamin Vice President and Stacey Richman Account Director

Former sunshine Sachs Morgan & Lylis and DAZN North America communications leaders join firm's New York office

Oct. 01, 2026

Uber Eats Turns Fans Rituals into the Heart of its new Campaign with LALIGA

Gerard Pique and Iker Casillas return as protagonists to react, with their usual rivalry, to the superstitions of fans from the competition's 20 clubs