EE: The Shirt

10.0

Media Type:

TV TV

Brand

brand

Agency

agency
EE, the lead partner of the Home Nations Teams, has today unveiled "Hate. Not In My Shirt", a multi-million-pound integrated PR and marketing campaign that aims to combat all forms of online and offline hate by calling on the nation to be ‘proud supporters’ ahead of the summer tournament in Germany.

Credits

Advertising Agency:

Saatchi & Saatchi, London

Date:

July, 2024

Latest News

Nov. 18, 2025

Proud Mary Pizzeria: A Psychedelic New Chapter for East London Dining

Proud Mary Pizzeria opens this Saturday — a bold collab between neighbourhood favorite The Good Egg and the team behind Proud Mary Extra Virgin Olive Oil

Nov. 18, 2025

Yes& Unveils "Gen Z in [Focus]": How a Generation Is Redefining the College Decision

First presented at the AMA Symposium for the Marketing of Higher Education, the research offers practical guidance for institutions seeking to engage Gen Z