Fruit of the Loom: Plastique
Country:
The campaign centers on a fictitious fashion brand called Plastique: http://www.plastiquebyfrank.com The idea is to poke fun in a light way at the conventions of high fashion brands while also showing off Fruit’s colorful, no ride-up briefs.
Credits
Advertising Agency:
CP+B, USADate:
May, 2015More from Fruit of the Loom
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