Hotels.com: Winter swear jar

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Canada

Industry:

Transport, Tourism

Canadians really like to gripe about the cold winter months, so for every profanity-laden, anti-winter tweet we find on Twitter, we’ll add a quarter to the Hotels.com #WinterSwearJar. Each time the Jar reaches $1,000, Hotels.com will send one lucky Canadian somewhere warm.

Credits

Chief Creative Officer:

Ryan Spelliscy

Associate Creative Directors:

Denise Cole, Laurent Abesdris

Art Director:

Jose Rivas

Copywriter:

Kyla Galloway

Brand Engagement Director:

Victoria Radziunas

Digital / Social Strategy Director:

Adam Ferraro

Community Management / Influencer Relations:

Jolie Featherstone, Rannie Turingan

VP, Integrated Broadcast:

Andrew Schulze

Senior Project Manager:

Joanne Sincich

Account Team:

Darrell Hurst, Chitty Krishnappa

Client Team:

Melissa Postier, Mike Wolfe, Josh Belkin

Executive Director / Digital and Agency Technology:

Kawal Singh

Group Technical Director:

Kevin Tam

Group Director / User Experience:

Stuart Thom

Production Company:

Sauce

Post - Production:

Think Tank

Editing House:

Saints

Audio House:

TA2

Media Agency:

MEC

Date:

February, 2017

More from HOTELS.COM

Hotels.com: Monkey 0.0

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content