HSBC: The Luckiest Red
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Film
Brand
Agency
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New campaign from Wunderman Thompson Canada aims to elevate Asian art in honor of Lunar New Year
Credits
Advertising Agency:
JWT, CanadaChief Creative Officer:
Ari ElkoubyCopywriter:
Sucheta ShankarArt Director:
Lily CoyleAssociate Creative Director:
Raj GuptaTypographer:
Pan JianfengManaging Director:
Scott MiskieAccount Team:
Chandler Powell, Sarah Rosen, Anaysha JairamStrategy:
Matt Ball, Barbara Jung, Arielle PetersProduction:
Sauce ProductionEditor:
John Collucci, Justin ZhouAudio Production:
Stephen StepanicColor Grading:
Smile and WavePR:
Lindsey LegatPHD Media:
James Rubino, Alison Horowitz, Sean Gering, Corin Trembath, Ellen DavidDate:
February, 2022
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