HSBC: Life Cycle

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Financial Services

HSBC UK has signed one of the largest partnerships in sporting history: an 8-year deal with British Cycling, which covers all forms of cycling from grassroots events right up to Team GB. Their mission is to get two million people back on their bikes for a healthier and happier Britain by 2020.

Credits

Advertising Agency:

J. Walter Thompson London, UK

Creatives:

Simon Sworn, Kat Thomas

Account Director:

Angus Flockhart

Account Executive:

Luke Thornton

Business Team:

David Clyde

TV Producer:

Caroline Connor

Assistant Producer:

Liberty Willison

Production:

Nice Shirt Films

Director:

Jesper Ericstam

Producer:

Connor Hollman

Production Manager:

Natalie Wethrell

Executive Producer:

Richard Martin

Cinematography:

Henrik Stenberg

Production Design:

Emma Savill, Samuel Waters

Costume Design:

Emma Savill

Editor:

Gary Forrester/ Marshall Street Editors

Post Production:

Ellora Chowdhury, Thomas Cole/ MPC

Colourist:

Jean-Clément Soret

Date:

July, 2017

Latest News

Nov. 06, 2026

Liverpool FC's Christmas Campaign Delivers Football’s Biggest-Ever Thank You to Fans

Global multimedia Liverpool FC campaign spanning 5 continents will roll out until end of December 2026

Nov. 06, 2026

Georgia Natural Gas Brings Simplicity to the Chaos

ArtClass director Oren Kaplan’s Thanksgiving spot is the second film in Georgia Natural Gas’s "It's That Simple" campaign