Hyundai: Drinks Lie, 1
Media Type:
Print
Brand
Agency
Country:
Industry:
With the aim to raise awareness about the importance of not drinking alcohol when driving, “Drinks lie” campaign was created by Hyundai and Arena by Havas, and it is composed of graphics that reflect the effect that occurs when driving under the influence of alcohol.
Credits
Advertising Agency:
Arena MediaCreative Director:
Nestor MoralesHead of Art:
Daniel AlvánArt Director:
Manuel SalazarCopywriter:
Christian BlancasAccount Manager:
Janis AmayoAccount Executive:
Manuel QuirozPost Production House:
PlanBGeneral Manager:
Claudio OrtizMarketing Manager Gildemeister Peru:
Sebastián BeckdorfMarketing Hyundai PV&LCV/CV:
Rocio GrilloDate:
May, 2022
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 14, 2026
i-media and Moto Bring Live FIFA World Cup 2026 Data to the UK's Motorway Network
Real-time scores, fixtures and results delivered across 265 screens to 7 million weekly motorway visitors throughout the tournament
Jul. 14, 2026
The Midnight Club Develops First Global Brand Advertising Campaign for University of the Arts London
At a time when the value of higher education - particularly creative education - is increasingly questioned, the campaign addresses the gap between perception and reality