Instituto Ayrton Senna: Senna

7.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Brazil

Industry:

Public Interest, NGO

Credits

Advertising Agency:

J. Walter Thompson, Brazil

Chief Creative Officers:

Rodrigo Grau, Ricardo John

CSO:

Fernand Alphen

Head of Digital:

Fábio Simões

Executive Creative Director:

Humberto Fernandez

Creative Director:

Gustavo Soares

Copywriter:

Gustavo Soares, Rodrigo Rocha

Art Director:

Erico Braga, Diego Vieira, Pablo Lobo, Pedro Ricci

Account Team:

Tom Corral, Alice Fairbanks

Project Management:

Kazuo Sugui

Media:

João Dabbur, Camila Bertoli, Andreia Kalvon, Andre Sanchez

RTV Director/Artbuyer:

Marcia Lacaze

Digital Production:

Maisa Delgado, Sergio Costa, Caroline Pivato

Producer:

Flavio Colella, João Ricardo

Animation company:

Le Cube

Direction:

Ralph Karam

Executive production:

Gustavo Karam, Juan Manuel Freire

Production:

Juliana Millán, Ana Sieglitz

Illustration:

Juan Barabani, Mau Lencinas

Animation direction:

Daniel Duche

Animation:

Mau Lencinas, Daniel Duche, Diego Polieri, Israel Giampietro, Fernando Toninello, Guadalupe Vyleta, Martín Lara

Clean up:

Guadalupe Vyleta, Manuela Calderone, Yas Hanna, Juan Huarte

Composition:

Ralph Karam, Nicolás Piccirilli

Sound production company:

Cachorro Loco

Date:

May, 2016

Ad of the day

Ad of the Day | Nissan: Encounter the Next Electric Intelligence 0.0 Ad of the Day | Nike/NOCTA: Just Like Candy 9.5 Ad of the Day | Pizza Hut: Every Four Years 9.8

Latest News

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy