Instituto Sou da Paz: Surrender Your Firearm
Media Type:
Online
Country:
Industry:
Gun violence produces a double burden for Brazilian women: those who suffer violence, often based on their gender and race, and the pain of losing their loved ones, whether they are their children, husbands, fathers, sisters or friends.
Credits
Advertising Agency:
TroupProduction Company:
Love Pictures CompanyProducer:
Wal TamagnoExecutive Producer:
Joana DuchiadeExecutive Producer of Post-Production:
Mario UbirajaraExecutive Production Assistant:
Caroline JulianResearch:
Marta MirandaAI Developer:
The Future StudiosDirected By:
Baepi PinnaExecutive Production:
Cacau Morais, Elder OnoAI Creator:
Baepi Pinna, Cacau Morais, Danilo Paulino, Jonas PostigoAudio Producer:
Antfood MusicCreative Direction:
Lou Schmidt, Fernando Rojo, Tiago MagoExecutive Producer:
Renato Castro, Christiane RachelMusical Production:
Lou Schmidt, Fernando Rojo, Tiago Mago, Luis Bergmann, Vinicius NunesDate:
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