Intermark Group: Ad Psych Field Trip, Priming
Media Type:
Experiential
Agency
Country:
Industry:
Intermark Group, the nation’s largest psychology-driven marketing agency, has released a new experiential study based on a composite of academic journals and research by Kurtin Lewin, Ivan Pavlov, and more. Through real-world empirical social experiments, the study titled "Ad Psych Field Trips" explores the link between foundational behavioral science principles and today’s consumer-buying decisions.
Credits
Advertising Agency:
Intermark Group, Birmingham, USADate:
February, 2024
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Vue: Feel it Forever
9.0
Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive
9.0
Latest News
Jun. 19, 2026
Levi's and Tux Creative House Draw on Queer Motorcycle Club History for Pride 2026 Campaign
Inspired by LGBTQIA+ motorcycle clubs, the Tux Creative House campaign irdes under "Together, We Ride"
Jun. 19, 2026
Territorial Credits Open Swim & Creative Partners Following Webby Award Win for Centivo's "How Dare We" Campaign
The campaign was brought to life through a collaboration between Centivo, territorial, Open Swim, Lotis Bloom, and Grow As Media