Jagermeister: FingerMittens

9.4

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

Germany

Industry:

Alcoholic Drinks

As more people began drinking Jagermeister at room temperature, the brand set out to protect its iconic –18° serving ritual. The solution was The FingerMittens: tiny knitted mitts for fingertips that makes holding ice-cold shots comfortable. Turning care, humor and warmth into a reminder to serve Jägermeister ice-cold.

Credits

Advertising Agency:

Marketsquare

Date:

January, 2026

Latest News

Sep. 08, 2026

Kontur Appoints Designit to Lead Global Repositioning Ahead of Next Growth Phase

Kontūr, a global leader in subsurface intelligence technology, has brought Designit on board to reposition how the company communicates its value across international markets

Sep. 08, 2026

M+C Saatchi Talk Launches the Conversation Converter for The AI Era Of Earned Media

New strategic proposition positions conversation as the foundation of discoverability, authority and commercial growth