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KFC: The Original Gamechangers
Media Type:
TV
Brand
Agency
Country:
Industry:
KFC has unveiled its latest campaign, "The Original Gamechangers," created by TBWA\RAAD as part of the "Play KFC" platform in collaboration with the Saudi Esports Federation (SEF). This initiative seeks to revolutionize the gaming scene in the Kingdom of Saudi Arabia by highlighting and supporting female gamers.
Credits
Advertising Agency:
TBWA \ RAADManaging Director:
Joe LahhamExecutive Creative Director:
Frederico RobertoStrategist:
Ramez RahalCreative Director:
Rodrigo ScapolanSenior Art Director:
Diogo SeibertDate:
July, 2024
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