Knack: Think In Colour
Media Type:
Online
If you could visualise your thoughts, what would they look like? There’s a good chance you think of them as fluïd and colourful but what if they turned out to be rock solid and in black and white? Belgian news magazine Knack developed a tool that through a series of questions and exercises visualises the way your mind works.
Credits
Advertising Agency:
Mutant, BelgiumCreative Director:
Odin SailléStrategic Director:
Odin SailléCreation:
Roxane SchneiderCreation:
Pieter ClaeysCreatives:
Jonathan d’Oultremont, Matthew Lootens, Benjamin Van Synghel, Olivier Maquenne, Olaf MeulemanDesign Director:
Frank SchouwaertsClient Director:
Innie Tran, Soraya HellaraClient Manager:
Loes DaemenTool Development:
Studio Hyperdrive, NocomputerAnimation:
WhojoSound:
RaygunVrije Universiteit Brussel:
Gina RossiClient:
Nele Baeyens, Bert Bultinck, Anne Nijst, Jeroen Van Raemdonck, Anne-Sophie Bailly, Camille PalyDate:
February, 2022
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 23, 2026
Morrisons Fresh Produce Gets a Monstrous Makeover for Halloween in new OOH campaign by Leo UK
Using simple still-life photography, Morrisons Market Street produce becomes a cast of Halloween monsters
Oct. 23, 2026
Florence Signs Director Jake Vriez Elaar
The New York-based filmmaker joins Florence’s U.S. roster, bringing a Midwestern eye for humor and humanity to advertising, music and narrative work