LTA: Fancy a Knockabout
Media Type:
TV
Country:
Industry:
LTA, the governing body of tennis in Britain, has launched a new advertising campaign encouraging families to give tennis a go. The accessibility campaign features the nation’s favourite celebrity couple, Stacey Solomon and Joe Swash giving tennis its own version of what a knockabout is for football, inviting Britain’s families to experience the fun to be had with a ball and a racket (or any similarly shaped object to hand).
Credits
Advertising Agency:
BMB, London, UKCreative Director:
David BeattieChief Strategy Officer:
Sarah ClarkStrategy Director:
Richard HarrisonManaging Partner:
Matt BonnySenior Account Director:
Louise GregoryHead of Production:
Rowena Jeffrey-JonesCreative Services Director:
Sofi AnderssonProducer:
Lee Sands, Harley BrooksRunner:
Isabel CaamanoDirector:
Dan HumphreysCamera Op:
Brice Munn, Aaron Ludlow, Liam CosgroveSound Recordist:
Grant Studart, Thomas HartProduction Company:
Curious ProductionsProducer:
Thao DinhDirector of Photography:
Fernando CaamanoMedia Agency:
The Kite FactoryTalent Agency:
MayflowerDate:
July, 2026More from LTA
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