Macmillan Cancer Support: Whatever It Takes

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Public Interest, NGO

One in two of us will get cancer. Which means one in two will need practical guidance and information following a cancer diagnosis across a variety of issues and topics. In the new “Whatever you need” campaign, created in partnership with AMV BBDO, Macmillan Cancer Support will focus on raising awareness of how to get support for any issue through its services.

Credits

Advertising Agency:

AMV BBDO, London, UK

CCO:

Nicholas Hulley, Nadja Lossgott

Creative Director:

Michael Jones, Thomas Hazledine

Agency Planning Team:

Sam Williams, Tom White

Agency Account Team:

Alex Bird, Charlotte Oram, Rachel Dymond, Dan Sanderson

Agency Producer:

Ellie Gibb, Louisa Frost

Media Agency:

Zenith

Media Team:

Ingrid Leddin, Tim Payne, Jade Holmes

Production Company:

Knucklehead

Director:

Charlotte Regan

Photographer:

Sue Parkhill

Producer:

Francis Mildmay-White

DOP:

Christopher Sabogal

Casting:

Anna McAuley

Edit:

Marshall Street Editors/ Owen O’Sullivan

Post-Production:

Time Based Arts

Sound Studio:

750mph

Date:

April, 2022

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