Miele: Shot on Oven


Media Type:

Digital Digital







Serviceplan Russia creates a unique new campaign for Miele featuring food baked with messages of love, captured by Miele’s unique Food View function.


Advertising Agency:

Serviceplan Russia

Worldwide Executive Creative Director:

Jason Romeyko

Account Director:

Ruslan Gadeev

International Communications Officer:

Lee Sharrock

Chief Executive Officer:

Olga Starichenko

Executive Creative Director:

Evgenia Arabkina

Strategic Planning Director:

Anastasia Boykova

Account Director:

Sergei Soin

Senior Copywriter:

Andrey Artyushin

Art Director:

Ksenia Golovina

Junior Art Director (Lettering):

Anastasia Khizovets

Senior Interactive Designer (Case Video Editing):

Maxim Kazantsev

Junior Interactive Designer:

David Khandamov

Head of Communications & Content:

Veronika Zakharova

Head of PR:

Maria Aleshina

PR Managers:

Daria Tarasova, Anastasia Generalova

Food Style Consultant, Producer:

Dmitry Zholobov

Food Stylists:

Evgeniya Ryazanova, Tatiana Vinogradova

Cameraman, Making-of Video Editing:

Anton Borovoy

Media Agency:

Sunlight Media

Chief Executive Officer:

Natalia Valieva


Miele CIS

Marketing Director:

Veronika Shlepina

Head of Marketing Communications:

Shirin Ismailova

Marketing Communications Manager:

Natalia Virchenko

Marketing Events Manager:

Svetlana Chermakova

Head of Category Marketing:

Valentina Nikolaeva

Chef, Miele Russia Brand Ambassador:

Mark Statsenko


May, 2021

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