Ministry of Equality of Spain: Porn, not to Mention

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

Spain

Industry:

Government Organisation

Porn consumption among teenagers has become the main source of sex education for young people. It is a silent school, but one with a devastating impact: it normalizes violence and male domination, creates unrealistic expectations, causes complexes, and can even lead to addictive behavior. The root of the problem is simple but profound: when we don't talk to them about sexuality, we let porn do it for us.

Credits

Advertising Agency:

Ogilvy Spain, Madrid

Date:

October, 2025