Nedbank: War


Media Type:

Film Film






South Africa


Financial Services

In the trenches of business, it is easy to lose sight of what really matters, to lose sight of the bigger picture. The latest Nedbank advert showcases the brave men and women who go to work every day and walk the thin red line in the battle of business. Using this metaphor, we showed how with Nedbank as your business banking partner, you have access to more than financing your businesses growth, you get a partner who makes sure you never lose sight of the bigger picture.


Advertising Agency:

Joe Public United, South Africa


March, 2020

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