New Amsterdam Vodka: Find Your Wins

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Media Type:

Online Online

Brand

brand

Agency

agency

Country:

USA

Industry:

Alcoholic Drinks

New Amsterdam Vodka is debuting a refreshed visual identity, including a new label, logo, and icon, alongside the latest iteration of the brand’s "Find Your Wins" ad campaign. Developed in partnership with Preacher, the refreshed "Find Your Wins" campaign embodies a spirit of thrill-seeking optimism and fuels the brotherly bonds of competition, leaning into the most exciting and distinctive aspects of the New Amsterdam brand.

Credits

Advertising Agency:

Preacher

Chief Creative Officer:

Rob Baird

Chief Executive Officer:

Krystle Loyland

Chief Strategy Officer:

Seth Gaffney

Group Brand Director:

Kristen Meade

Brand Director:

Vi Nguyen

Creative Directors:

Mel Lin, Tyler Booker

Senior Art Director:

Ashley Crouch

Senior Copywriter:

Justin Grady

Senior Designer:

Wendy Ampuero

Head of Strategy:

Marika Wiggan

Associate Strategy Director:

Seher Sikandar

Head of Production:

Stacey Higgins

Producer:

Victoria Boldt

Business Affairs:

Miiko Martin

Production Company:

Serial Pictures

Director:

Abteen Bagheri

Executive Producer:

Sara Greco

Producer:

Elise Tyler

DP:

Kate Arizmendi

Casting:

Nimzo Casting

Edit House:

Cabin Edit

Executive Producer:

Kim Christensen

Producer:

Esther Gonzalez

Editor:

Nick Rondeau

Assistant Editor:

Nicole Lefteau

Music:

Barking Owl

Mix:

Dusty Albertz, Howdy Sound

Finish House:

Cabin Edit

Colorist:

Gregory Reese

VP, Marketing:

Brandon Lieb

Brand Director:

Emily Ivers

Senior Brand Manager:

Christopher Brimmage

Brand Manager:

Campbell Gallagher

Associate Brand Manager:

Jessica Block

Date:

April, 2025