Nike: Mercurial Football Boot (Behind the Design)
Media Type:
Film
Brand
Country:
Industry:
Builders Club and Nike join forces again for the release of the Nike Air Zoom Mercurial Football boot that was launched at the UEFA Women’s EURO 2022 and is to debut again on field at the FIFA World Cup 2022. The London and New York based production company created mixed media films with live action and CG visuals of the boot and its characteristics. The campaign involved various shoots; live action plates in London as well as shooting the football superstars in various locations. Builders Club also worked on the Behind the Design film, pulling together all assets of the campaign and digging deeper into the product and its creation.
Credits
Production Company:
Builders ClubDate:
August, 2022
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Vue: Feel it Forever
9.0
Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive
9.0
Latest News
Jun. 19, 2026
AT&T Releases "Wake Up With Craig: The Movie"
The short film from AT&T, BBDO West and director David Shafei recently premiered at the Tribeca Film Festival
Jun. 18, 2026
DAWN's Campaign for Dutch Private Bank Van Lanschot Kempen Reframes Wealth Through the Lens of Time
Created with acclaimed photographer Robin de Puy and production company 100%, the campaign explores the value of time for a new generation