Olympics 2016 on the BBC: The Greatest Show on Earth
Media Type:
TV
Brand
Agency
Country:
Industry:
RKCR/Y&R is launching this year’s campaign for the BBC’s coverage of the Rio 2016 Olympic Games in August. The campaign aims to excite, inform and inspire ahead of this year’s spectacle and is coupled with the BBC’s unrivalled editorial, multi-platform offering in the build-up and throughout the games.
Credits
Advertising Agency:
RKCR/Y&R, London, UKArt Director:
Psembi KinstanCopywriter:
Alice BurtonAccount Director:
Max BennettExecutive Producer:
Ryan Goodwin-SmithProduction Manager:
Suzanne ForwardProducer:
Jen CoatsworthExecutive Producer:
Ryan Goodwin-SmithHead of CG:
Jason NicholasVFX Supervisor:
Neil RileyMusic Supervision:
Native MusicDate:
July, 2016
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