Previous Ad
Paris Aeroport: Fake Taxis Hide Real Risks, 2
Next Ad
McDelivery: Whatever Door You're At, 3
Paris Aeroport: Fake Taxis Hide Real Risks, 1
Media Type:
Print
Brand
Agency
Country:
Industry:
Clandestine taxi networks have been set up around Paris-Charles de Gaulle and Paris-Orly airports. With more than 100 million passengers welcomed by Paris Aéroport in 2018, this phenomenon has an impact on tourists as well as official taxi and VTC drivers. In addition to being illegal, this practice is dangerous for passengers who are overcharged and not insured in the event of an accident. To counter this phenomenon, Walk created an advertising campaign for Paris Airport in airports, in daily newspapers and animated displays, to alert all passengers. To bring out the theme in the general public, by assuming a strong purpose, and which makes them react.
Credits
Advertising Agency:
W&cie, Boulogne-Billancourt, FranceCreative Director:
Gabriel LippisArt Director:
Vincent BerardCopywriter:
Asma KanzariPhotographer:
Herve PlumetDate:
July, 2019More from Paris Aeroport
Paris Aeroport: Fake Taxis Hide Real Risks, 3
10.0
Paris Aeroport: Fake Taxis Hide Real Risks, 2
10.0
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 31, 2026
VML UK Appoints Cat Davis as Chief Marketing Officer
Most recently serving as Atomic London’s first chief marketing officer, Cat will be charged with building on VML’s recent account wins for Heineken and Allen & Overy
Jul. 31, 2026
Stanley 1913 Appoints Born Social to Lead Global Social and Social Production
Appointment will support Stanley 1913's ambition to broaden its appeal across new audiences