Play-Doh: Double Size, 2
Media Type:
Print
Country:
Industry:
Imagination in different sizes.
The Play-Doh brand wants to promote the different sizes of their cans at the Colombian stores.
Now not only the customers will find the regular size can, but they also can find it in a smaller one. With this action they explain that fun and creativity do not depend on the size of the can but on the size of the imagination, because inside you will find a whole universe of possibilities.
Credits
Advertising Agency:
DDB ColombiaChief Executive Officer:
Borja de la PlazaChief Creative Officer:
Andre PedrosoCreative Directors:
Jorge Valencia, Juan EspitiaSenior Copywriter:
Juan Gabriel AponteArt Directors:
Jorge Valencia, Juan EspitiaAccount Director:
Paula BoteroHead of Production:
Dolly Cantor, Darío LozanoAccount Executives:
Juan Echeverri, Veronica VelasquezDigital Studio:
Andrés Moreno/ Latina StudioDate:
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